Strategic Advisory
We develop and activate bespoke, intelligent customer strategy for brands that want to acquire, engage and retain customers through optimised measurable experiences and initiatives.
But we also understand that our brand clients need cost effective, FAST solutions, to get started immediately and deliver innovation urgently. We’ve designed a range of Out of the Box solutions that deliver AUDIT, RESEARCH and STRATEGY for under £20k.
We have years of experience helping brands to innovate their customer strategy. Book a FREE 1 hour consultation. Ask us the questions you’ve always wanted to answer and learn from industry innovators
AUDIT
Sway provides a full audit of your existing strategy, including KPI performance and organisational structure. We will interview your key stakeholders to understand their objectives and review your existing tech. Detailing our findings alongside examples of market innovation and recommendation
£7,500
RESEARCH
Sway will run competitor desk research of up to 8 brands. We will also design, run and
analyse customer research, delivered to your customer database. We will present our findings through a key stakeholders workshop to stimulate discussion and inform the future strategy
£7,500
SAVE £1,500
when bought with AUDIT
STRATEGY
Sway will provide an innovative customer strategy blueprint showing how to evolve and grow customer engagement. Detailing member benefits, earn and burn mechanics, use of data, member experience and engagement strategies, as well as incentives frameworks including partnerships.
£7,500
SAVE £3,375 (15%)
when bought with AUDIT and RESEARCH

Meet The Team

Tom Peace
Chief Engagement Officer
In excess of 20 years working in customer engagement roles with brands, agencies and tech partners, developing market leading customer strategy for global brands.

Julian Bonnett
Client Engagement Officer
Experienced Commercial Director with a wealth of knowledge in loyalty and CRM solutions, as well as reward and incentive frameworks.

Simon Jeffs
Brand Engagement Officer
Over 20 years in CRM, data and loyalty strategy roles, Simon has designed hyper-personalised engagement strategy for enterprise retail, CPG, media and pharma brands

Carmen Garcia
Market Engagement Officer
Expertise in redefining growth strategies, overhauling loyalty programs, and helping marketing teams craft narratives that deepen customer and member engagement.

Tim Nicholson
Partner Engagement Officer
Commercially focussed Director with over 15 years experience across the loyalty sector, forging profitable strategic alliances.
Designing the Future of Customer Engagement
Tomorrow’s customer is looking for an alignment of belief with their favourite brands. Customers are savvy, impatient and great researchers. They know the value of their data and their expectations of technology are extremely high!
Sway is redefining the future of customer engagement. We partner with leading brands to design intelligent, data-led experiences that inspire loyalty and drive growth.
By blending creativity, strategy, and cutting-edge technologies we help our clients connect with tomorrow’s customers in more meaningful, innovative and future-ready ways.

Brand Experience Snapshot

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